Fame and success don’t always go hand-in-hand. However, in the world of professional blogging, it is important to try to get your name out there. The more well-known you are, the more people are likely to trust your opinions and to read your work. Getting covered by the media is one way to increase your credibility. Another excellent way is by getting your own Wikipedia page.
Unfortunately, that is a little bit harder than it sounds. Not just anyone can have a page on Wikipedia. For instance, a few months ago, a company hired me to build a Wikipedia page for their business. When I accepted the project, I explained to them that there was a chance that the page would get taken down. Wikipedia doesn’t allow so-called vanity pages. In this case, even though we did everything we could within their budget to make the page work, it did wind up getting removed.
While there are a lot of great things about having a Wikipedia page, there are also some downsides. One of the biggest risks is the fact that the page can be edited by anyone. As a result, you don’t have any control over the information that appears on your Wikipedia page. This can be problematic if you get negative press coverage or if you are involved in something scandalous. You may find this risk to be worth taking, however, when you consider how much credibility you can gain from having a dedicated Wikipedia page for yourself or your business.
You may even find that there is already a Wikipedia page out there with your name. The only problem is it may not be about you or your business. Instead, it may be about someone else that shares your exact name. Trying to get any type of mention on a page like this can be almost as challenging as trying to get your own page.
Wikipedia has a specific set of rules and standards that they adhere to. Pages that are listed on their site have to be about people, things, places, or events that are notable. Information on the pages themselves has to be written in a way that is neutral and it needs to be verified through sources that are deemed reliable. The overall tone of the page should be completely neutral and the sources that are used should be well respected. Perhaps the hardest requirement for people or businesses to meet, however, is that the subject matter has to be notable.
Unfortunately, there aren’t any specific rules that you can follow that will guarantee good results. Instead, getting your own Wikipedia page often comes down to a matter of luck. You can improve your chances of getting listed by taking some of the steps below:
* Try to get mentioned on other Wikipedia pages. This helps make you seem more notable.
* Start a PR campaign in an effort to get other notable sources to talk about you. It is a lot easier to prove that you are notable and worthy of a Wikipedia page if you have already been mentioned by major media outlets or well-respected resources.
* Create a “stub” to begin with. Instead of crafting a beautifully written Wikipedia article, keep it simple by starting out with a couple of sentences. Give it a little bit of time and see if it gets deleted before putting any extra effort into the process. Ideally, other users will add to the “stub”, expanding it in a way that meets Wikipedia’s neutrality standards.
* Try to get more than one user to edit the page. If you are the only person editing your page, it is far more likely to get flagged and deleted. The more registered users who contribute to the page, the less likely it is to get deleted. Having multiple users adding or editing content helps make your page seem more notable.
* Links to third-party resources. Even though you are writing the page about yourself, all of the facts that are included need to be referenced in outside resources. This can include linking to other Wikipedia pages or referencing reputable sources outside of Wikipedia.
* Try to get a good discussion started. Having an active discussion group not only makes your page see more notable but it also gives the impression that the content is neutral, making it less likely that your page will get deleted.
Even if you take all of these steps, you still may wind up having your Wikipedia page deleted. The key to success is to try to get as many people involved in building your page as possible. You may need to try a few different methods until you find something that works.